Archive for October, 2008

Submitted My Ad School Application

October 20, 2008 3 comments

                                  Image courtesy of

I feel like a huge weight has been lifted off my shoulders. After many hours of research, numerous revisions and several takes (for my video presentation)…I’m done. Writing the essays forced me to give some real thought to the topics I’ve been reading about on blogs over the past few months: storytelling, brands, the future of advertising, etc. 

I think I did a really good job, but it’s out of my hands at this point. I should have a response in the next few weeks.

Categories: CAREER

MAS Application Almost Done

October 13, 2008 Leave a comment

                                                            Image courtesy of Ultimadrago

I’ve been busy over the past few weeks working on my Miami Ad School application for the Account Planning Boot Camp. The most time-consuming part is the 10 essay questions, ranging from “Why do you want a career in Account Planning?” to “What is the animal you have most in common with and why?”

If I can give anyone who is considering applying to the MAS bootcamp any advice, it’s:
  1. Read blogs about Planning, Advertising and Marketing
  2. Read books about the same topics
Blogs and books have been a tremendous resource, and they’ve made writing these essays a lot easier. 

Another tool that has proved invaluable is Delicious, a social bookmarking site. I’ve been able to use it to create an easily searchable personal library of articles to complete the assignments.  It’s a great reference tool. If you’d like to see my current bookmarks and tags, you can add me to your Delicious network. 
Categories: CAREER
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