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Archive for September, 2009

Best of the Web – Week Ending Sept. 25th

September 25, 2009 Leave a comment

A collection of the most interesting things I’ve found this week. Lots of great stuff for Planners and Strategists.

SecretToCreativityh/t Faris Yakob on Tumblr

87 Cool Things from Google at Adweek 2009

Google Internet Stats – Nice resource for Planners and Strategists.

YouTube: Fast.Forward – Google and The Wharton School have partnered to gather and provide quick perspective on managing the change in the marketing landscape.

How To Be A Better Brand Planner via BrandTwist

Planner Reads – Project by Bud Caddell aggregating the most shared content from Planners and Strategists. Sign up here – the more, the merrier.

Nine Scientifically Proven Ways to Get Retweeted on Twitter via Fast Company

Nice collection of downloadable articles on AccountPlanning.net, mostly written by John Griffiths, who writes the furtherandfaster blog

Download the first edition of Dsplaced magazine, “an experiment in collective storytelling” by two Strategists, Jinal Shah and Mansi Trivedi

Open Book Test for Planners: The interview questions I ask and why by Scott Karambis on the Please Feed The Animals blog

One of my favorite videos this week. It’s an ad for Allan Gray investing that explores what would have happened if James Dean didn’t die so young:

Categories: LINKS, PLANNING/STRATEGY

Food Industry Feeding the Healthcare Issue

September 11, 2009 Leave a comment

WillEatForFoodvia altemark

Michael Pollan, author of “The Omnivore’s Dilemma” writes in this week’s New York Times:

No one disputes that the $2.3 trillion we devote to the health care industry is often spent unwisely, but the fact that the United States spends twice as much per person as most European countries on health care can be substantially explained, as a study released last month says, by our being fatter. Even the most efficient health care system that the administration could hope to devise would still confront a rising tide of chronic disease linked to diet.

That’s why our success in bringing health care costs under control ultimately depends on whether Washington can summon the political will to take on and reform a second, even more powerful industry: the food industry.

I’ve known of Michael Pollan since earlier this year but I just started reading his articles last month. I really like what he has to say, but I think we can dig even deeper into what the real issue is here.

One of the main reasons people have nutritional issues (which later become health problems) is lack of education on what constitutes healthy eating. So I would argue that before the government tackles the food industry, it needs to support education. If people can make informed, healthy decisions about their food choices, the food industry will have to respond by producing more healthy food and less of the bad stuff.

*** If you decide to read any of the links I’ve provided, at the very least read “Unhappy Meals.” It’s a long piece, but it’s fantastic and well worth your time.

LINKS:

Big Food vs. Big Insurance by Michael Pollan

New Salvo in City’s Way on Sugary Drinks – New NYC anti-soda campaign

Unhappy Meals by Michael Pollan

Out of the Kitchen, Onto The Couch by Michael Pollan

Categories: FOOD
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